Conveyance Marketing Group | DC-metro Marketing Firm
Marketing Plans Put the Pieces Together Your marketing plan is the written document that describes your communication and marketing efforts for the coming year; it includes a statement of the marketing situation, a discussion of target markets and company positioning and a description of the marketing mix you intend to use to reach your business […]
Search Engine Optimization or SEO is the one of the most powerful internet marketing tools to grow your business. It is the process of improving the position your website as it appears in the “organic” search results returned by search engines (for example, Google, Bing, Yahoo). Sites that appear higher up in the results will […]
Wonder what people were searching for in 2015? Check out some of the results from Google, Bing and Yahoo! Google Google dominated the search engine market with a 65% market share. The top ten global searches for Google were: Lamar Odom Jurassic World American Sniper Caitlyn Jenner Ronda Rousey Paris Agar.io Chris Kyle Fallout 4 […]
The Holiday Season is Upon Us … We know… it feels like we are being a little premature. But the truth is the Holiday season is upon us and as a business owner, or Social Media strategist it’s time to start formulating your marketing and social media plan of attack. If you’re not already on […]
Although email marketing is not as sexy or hip as social media is to get your message across to your audience, if this marketing tool is not in your tool box you have eliminated a critical component to overall marketing strategy. With open rates of less than 20 percent for most e-newsletters or announcements, some […]
There are millions of fonts out there, and saying the same thing while using a different font can drastically change the tone of the message. How do you choose the best font for the different platforms of marketing that will appeal to your target audience? Font Size Does Matter Depending on whom you are marketing […]
Corporate giving is something that is really important to my generation and those coming up after me. It says a lot about the company you work for if they not only encourage their employees to give back also organize company-wide volunteering. This sends a message that your company is being a good neighbor and creates […]
Act Now! Exclusive Offer! Promise! Guarantee! All of these words are used in the selling process to evoke emotion or establish a connection from company to audience.The end goal is for you to buy their widget, their service or at a minimum “buy in” to what they are selling and what that company is about. […]