A What? CNO … in other words a Chief Networking Officer. I recently blogged on the topic of networking … and then looked to BNI founder and networking virtuoso, Ivan Misner to see what he had to add to the topic. We are of the same thought that adopting the mindset of a CNO will […]
Category: Client Relations
Knowing your customer is so important … that sounds like a no-brainer right? Well, I have run into so many businesses that just don’t take this to heart – both large and small companies! While you may have thousands of names and contact information to keep track of, your clients only has one – YOURS! […]
A long time ago when I was a new working mother, I read everything I could find on work-life balance. I ran across one piece of advice that I have taken to heart and practice like a religion. Schedule and reach out to your VIPs once a month Make a list of the people you […]
The idea of outsourcing marketing, at least beyond advertising, is a relatively new concept. Businesses traditionally outsource several corporate functions such as IT and HR but why has it taken marketing so long to catch on? I think it’s the old right-brain vs. left-brain adage … in this information age where one-to-one marketing has become […]