Compass - helping you Navigate the us Markets

With cybersecurity becoming an ever-growing concern worldwide, EU and UK-based cybersecurity companies possess cutting-edge technologies and solutions to safeguard businesses and individuals.

However, navigating the complex landscape of the US market and effectively reaching the right audience can be a daunting challenge.

We use multiple marketing strategies to help you
achieve real, measurable success.

Introducing UK and EU cybersecurity firms’ products to the US market can be a challenging task, but with a well-planned strategy, it’s definitely achievable.

We understand the specific cybersecurity needs and demands of US customers and how your products can address those needs. We have a proven methodology, success stories, and the tenacity to help you break into the US market.

KEY FEATURES OF COMPASS

  • Comprehensive Market Research: Our team of seasoned professionals conduct in-depth market research to identify target demographics, assess competitors, and understand the unique requirements of the US cybersecurity market for your solution.
  • Strategic Branding and Messaging: We work closely with you to develop a US-specific branding strategy that resonates with American customers, building trust and credibility for your products. This may include adjusting your product messaging, branding, and marketing materials to resonate with American customers.
  • Regulatory Compliance Expertise: We have legal and regulatory experts on staff  who ensure that your products meet all relevant US compliance and regulatory standards, providing peace of mind to both you and your customers. NIST, CMMC, FISMA HIPAA, ISO, PCI DSS, SOX, GDPR, and CCPA are among the data protection and privacy regulations we closely monitor.
  • Effective Digital Marketing Campaigns: We employ cutting-edge digital marketing techniques including social media, search engine optimization (SEO), pay per click advertising (PPC), content marketing, and inbound marketing to increase brand awareness, reach a broader audience, and generate high-quality leads.
  • Networking and Partnerships: We facilitate connections with potential US partners, resellers, and distributors, streamlining market entry and expansion. Additionally we recommend relevant US trade shows and conferences to participate in to showcase the products, connect with potential customers, and network with industry experts.
  • Engaging Content Creation: Our expert content team crafts compelling case studies, customer testimonials, and sales enablement materials that showcase the value and educate potential customers about cybersecurity challenges and how your products offer a solution.

Our mission is to provide you with the necessary tools, insights, and strategies to thrive in the highly competitive US market. We believe we can help you achieve exceptional success in the United States.

Breaking into the US market takes time and persistence. We'll help you fine-tune your strategies and develop a well-executed plan to establish a strong presence in the US market.