Being a Good Neighbor
Corporate giving is something that is really important to my generation and those coming up after me. It says a lot about the company you work for if they not only encourage their employees to give back also organize company-wide volunteering. This sends a message that your company is being a good neighbor and creates bonds, new friendships and teamwork within the employees.
Did you know that 71 percent of employees felt more positive about their company as a result of their corporate giving programs and volunteering opportunities according to an LBG Associates Survey?
Approximately 90 percent of HR professionals state that volunteering and giving back locally is an effective way to develop future leaders of your company and increase team problem solving.
So what does being a good neighbor mean to you?
For Conveyance it isn’t just writing a check to a local nonprofit. If you are truly going to be a good neighbor, besides a monetary donation, invest time in the organization or groups that you are passionate about. Learn what they do, how they do and what their REAL needs are. Do they need help with Operations? Marketing? Distribution? Accounting?
Operations, marketing, distribution and accounting are areas sometimes run by volunteers that may or may not have a lot of experience in their assigned arena. If you are the number one accountant in the area (either according to you or with actual awards of validation that SAY you are number one), donating time to help the nonprofit get their books in order may be of greater service than just writing the check.
What does this have to do with marketing? Nothing much. Corporate giving can attract great talent and loyal employees, increase visibility in your area, connect with other volunteers over a common charitable platform, and improve a company’s reputation and image.
At Conveyance we have selected three nonprofits to donate marketing services to for 2015. For this New Year, we have selected Mobile Hope Loudoun, Ashburn Volunteer Fire and Rescue Department and Stillbrave Childhood Cancer Foundation. We look forward to working with these organizations to achieve their goals by providing targeted marketing for fundraising, mission message and volunteer engagement.
Would you like to be a good neighbor too and help these wonderful organization?
Contact Conveyance to be part of giving back with us! email@example.com