Conveyance Marketing Group | DC-metro Marketing Firm
Northern Virginia is known as “Innovation Central” due to its mix of technology, business, universities, research, and green initiatives. Innovation surrounds you … do you know about and use the Cloud? The Cloud is not a new concept but so many business, especially small businesses, are not taking advantage of the full value of the […]
If you are launching a product or service, or spending money on PPC or ad campaigns, don’t waste money and lose potential customers with a lackluster, generic landing page. Getting prospects and customers to take another action after they click on an ad or a link is the main objective. Post-click marketing to turn clicks […]
What Aristotle and Joshua Bell can teach us about persuasion I found this on YouTube … by way of Guy Kawasaki, just loved it. Aristotle’s theory of Rhetoric: Logos, Ethos, Pathos are still the foundation of persuasive communication, without all three elements in place, your will miss your mark. This video puts in such a […]
Let’s face it; the social media landscape can be overwhelming and sometimes downright confusing even for the most seasoned veterans to navigate. Formats change, new features are added, and sites like Pinterest seem to appear from nowhere and rapidly rise to prominence. Don’t Just Roll the Dice When it Comes to Social Media To stay […]
Links are important. They are the SEO fuel for your website that help increase traffic and ROI for your business. If you are feeling a little lost on how your business can improve its link building strategies, one of my favorite reads, Search Engine Watch outlined 131Â techniques that will get your business’s SEO engine running. […]
WordPress is a powerful blogging platform as well as a widely-used content management system (CMS). Chances are that a majority of your favorite news websites use WordPress to provide their readers with rich content. Content publishers such as People, eBay, Mashable, and even CNN use WordPress. But as a small or medium size business, you […]
Google’s been busy this year. After the Penguin algorithm update in April, at the end of May Google began transitioning existing Google Places listings to new Google+ pages. Places has been effectively abandoned in favor of the more interactive and socially-based Google+ format, a move that caught many business owners off-guard. We’re approaching six weeks […]
Google regularly updates and tweaks its algorithms in order to reduce spam and remove weak pages from the first page of its organic search results. Google’s latest update, Penguin, targets Black Hat SEO artists that use aggressive SEO techniques and over-spamming. and reward site owners that focus on strong content and organic link-building. Penguin’s major […]