Conveyance Marketing Group | DC-metro Marketing Firm
Bring your website back to life with help from Search Engine Optimization (SEO) I’m sure you’ve seen the meme that says the best place to hide a dead body is on the second page of Google search results. While it’s funny, it’s also true. Most research indicates that 95 percent of all search traffic comes […]
Every Color has Unique Tones and Meanings Color theory, which is made up of dozens of concepts and design applications, creates a structure for how we use and describe color. It plays a major role in the visual communication of your brand – every color has its unique tones and meanings. By carefully selecting your […]
Google AdWords is a highly popular way to advertise your business online. Google AdWords search and display ads are an effective way to augment your online marketing strategy, and since you only pay Google if someone clicks on the ad or calls you, it’s also very affordable. Like everything, though, AdWords has some quirks. The […]
Does your company have a clear vision statement and mission statement —and giving you the focus you need to succeed? Vision and Mission are important components of an organization’s strategic plan. However may find it difficult to delineate the difference between a vision statement and a mission statement and end up misusing them. Some struggle with […]
Just like Google made its way into our lexicon as a verb, Uber is now doing the same thing. Companies have a fear of being “Ubered” – or blindsided by a marketplace disruptor. There are ways you can prepare your business for something of this caliber, even though it may seem impossible. The two critical […]
The image your brand broadcasts to the public must be consistent with your corporate goals, target demographic, and overall marketing strategy. Believe it or not, brand unity is getting harder and harder to achieve. The days of employees working at one location, during the same hours, are far behind us. In today’s work environment, businesses […]
Why hold a Customer Appreciation Event? Customer Appreciation Events are a fantastic way to retain business, impress new clients, and thank loyal customers. Just like other marketing events, a successful appreciation party requires smart planning and agile coordination. Your event should be a celebration of your business and its clientele. It’s not a time to […]
Trade shows are an excellent way to market your business. Why trade shows? Audience – There may be no better way to reach your target audience than at a trade show. Your customer base comes to you; they are tailored to bring in a specific set of people. Impact – Trade shows allow you to […]