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Branding Corporate Pitch Decks

Creating Powerful Pitch Deck

A well-designed, brand-consistent, and logical pitch deck could turn into the best investment you’ll ever make in your business. Presentations are a crucial part of the business development process. Whether you run a company or want to establish one, you can use a pitch deck to sell your services, seek venture capital funding, or ask an […]

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Social Media Marketing

Social Media Tips

What Should You Really Be Posting on Social Media: Facebook, Instagram, and Twitter? It may seem silly, but do you have a unique strategy for every social media outlet? Followers on every channel expect different things. Some want more behind-the-scenes details while others may be looking for tips or inspirational quotes. If you’re posting the […]

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Small Business Strategy

The Benefits of an SBA Certification

The Different SBA Certification There are several programs offered by the Small Business Administration (SBA) that can be advantageous to your business – if you qualify. The programs center around socially and economically disadvantaged business owners, veterans, and Historically Underutilized Business Zones (aka, HUBZones). If your business can be certified in one of these areas, […]

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Marketing Tactics

Testimonials and Your Business

Testimonials are the most important tool in your arsenal to market your business. Testimonials add validity to your business – and to your products or services – by speaking to your audience in an unbiased, empathetic way. If you’ve never considered using them, it’s time to recognize their powerful potential. Why Do Testimonials Work? It’s […]