Conveyance Marketing Group | DC-metro Marketing Firm
Almost 90% of marketers want to know how to measure social media ROI, and yet calculating the social ROI still remains elusive to many companies. It’s true that it’s difficult to put a number on a “like” or “comment” or this thing we call engagement. And yet, engagement is the name of the game for […]
I have seen this blog by Michelle Eichhorn of Apologia Educational Ministries, reposted several times this week. So between me thinking the information here is really worthwhile to share and all of my marketing peers thinking it is worthy to share … here it is! Back in 2007, Ford ran a banner ad that was […]
Social media tools such as Facebook, YouTube, Twitter and LinkedIn are used to promote business and build brand. Many also rely on online tools such as Yelp and Angies List for third party endorsements. These leave us EXPOSED! Whether bad-mouthing a product via Twitter or leaving a scathing review on Yelp, unhappy customers or mischievous […]