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Marketing Strategy Small Business Strategy

Sam Walton’s Winning Formula for Business

I came across this today when doing some research for a client – on a wholly different topic mind you, but this just caught my eye and I had to read on.   Wal-Mart, either you love them or hate them but you cannot deny that Sam Walton was a marketing genius. I found these […]

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Social Media Marketing

Fox News Google GOP Debate Takes Social Media to the Next Level

I was blown away by the precision with which the Fox News Google Debate was run on September 22, 2011. This debate to me was the ultimate in conversational marketing. Fox News and Google utilizing a wide variety of social media assets to engage the audience before, during and after the debate … isn’t this […]

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Marketing Strategy Social Media Marketing

Lead Generation via LinkedIn

Most people use LinkedIn to simply connect with friends, colleagues, or former coworkers. If this is all you do with LinkedIn, there’s a chance that you’re not taking full advantage of the network’s lead-generating potential. LinkedIn is an amazing lead generation tool, you just have to know how to maximize it’s potential … Nurture Your […]