Categories
Client Relations Small Business Strategy

Become a CNO in Your Business

A What? CNO … in other words a Chief Networking Officer. I recently blogged on the topic of networking … and then looked to BNI founder and networking virtuoso, Ivan Misner to see what he had to add to the topic. We are of the same thought that adopting the mindset of a CNO will […]

Categories
Building Pipeline Marketing Strategy

What’s Wrong with My Emails

You’ve just done an analysis of your latest e-mail campaign and discovered that your conversion rate has plummeted yet again. It leaves all marketers asking the same question. You’ve written the perfect sales letter and everything seems to be right with the message, but you still can’t get a decent response rate. It is not […]